I’ve stopped talking about quality-based narrative, I’ve started talking about resource narrative
[This is basically a copied/pasted Slack post from a discussion I had with the team on a client project. I’ve tidied it up for the blog, but I haven’t rewritten it.] ‘QBN’ [quality-based narrative] – I coined this term, but I now wish I hadn’t. It’s not a term more than like two hundred people will […]